Cuil
search engine takes on Google

The
Cuil search engine has been brought into existence by Anna Patterson and her
husband Tom Costello on 28th July, 2008. But why has Cuil attracted so much
attention? This is because; its founders have claimed that this search engine is
capable of performing better and more comprehensive job of indexing online
information compared to its rivals Google and
Microsoft.

It
needs to be mentioned that Anna Patterson was a former employee of Google and
that the last search engine created by Anna impressed Google so much that the
industry leader decide to buy the technology in the year 2004. The Cuil founders
have stated that around 120 billion web pages have been used to build up the
index of Cuil and they are of the opinion that the figure is far bigger than
Google or Microsoft.

The
founders of Cuil are aware of the fact that people care for online privacy and
they noticed that even Google, the search engine giant keeps and store
everything that the users search on the engine. Cuil is expected to utilize this
opportunity and the founders have assured not to store any personal
information.

A
classic format is maintained by both Google and Microsoft to keep their search
results while Cuil uses a magazine format for displaying the search results.
Cuil would not focus on the technology used by Google so far by which the leader
has only considered the number of quality of links to and from a web page, but
instead, Cuil would put more emphasis on the understanding of the information
contained in the web pages.
Cuil which is pronounced as “cool” had
required $33 million of venture capital during its making process and this
search engine has begun to process request from Monday, 28th July, 2008. Cuil
has a black homepage that uses just 59 watts of energy as compared to a white
homepage that uses a higher energy of 74
watts.

But
there are several reasons why Cuil has to travel a long way to overtake Google,
the industry leader. Google introduced the service first and it had added
additional services like free e-mail, free photo sharing and other free web
applications. Secondly, the advertisers are a search engine’s true customers and
they would not like the idea of not storing the personal information about the
searchers. The google toolbar which is already established on millions of search
browsers would advertise for Google and lastly, one might be doubtful about
Google’s privacy protections, but still time is needed to prove the intensity of
such a problem!

Website
: www.cuil.com